Thursday, February 23, 2012

End of Day Summary Day 6: Still no word from IF Vakuutus

Well as i posted earlier today the main news has been that IF vakuutus seem to have stopped communicating and engaging me. They still have not answered my requests and it is still sitting on their facebook wall.

If Vakuutus's Wall Comment

Read the full thread
Today i wrote about this as IF vakuutus's lost opportunity. This was based upon what i wrote as IF vakuutus's opportunity in the first post on the subject when the blog began.These are fast becoming the most popular posts on the blog.

I have not toally given up on If yet and hope that they choose to engage me tomorrow.

Development of Strategy

Well some of you may have noticed i have learned and have improved the look of the blog by adding more user friendly buttons from addthis.com the advantage of which are they are nicer for you and will give me some better statistics about their use and traffic generated from them. I can recommend this to others as they are really easy to use and setup.

If you are visiting this blog from Sweden, Norway, Denmark or Latvia then you probably arrived here from If's Facebook group pages in those countries so welcome to you.

I am not going to try and damage these If country's reputations or either try to interfere with their marketing as i am not their customer and i am not attempting to engage them directly. Comments from them are of course welcome also.

I have posted on these pages as i think that people visiting those pages may have an interest in seeing what is going on on If Finlands pages. Below  is what i posted onto If Swedens Facebook wall.

View If Sweden's Facebook wall
Actually i just noticed they removed my If Sweden vs If Vakuutus Finland post. That is ok i do not mind. I wont put it back. Interesting they left the other post though.

I have also expanded my own use of social media channels to include my own YouTube channel Unfortunately i have not uploaded any rant videos directed at If Vakuutus Finland like the one i have previously posted here on the blog. but i am linking to If Finlands own YouTube advertisements where i now also have a presence. People can link to the blog via that media also.

I describe this type of content as a "Piggyback" Strategy as described in my earlier post today.

You are probably thinking about what i will do if If continue not to engage me. I will keep that under my hat for now but i think it is doing them more damage than good as described in the previous post today.

In terms of attracting interest it has been another record day on the blog today and again we have increased the twitter followers substantially and again have been replublished several times. Thanks to everyone contributing. You know who you are (i try to twit everyone to thank them, sorry if i missed anyone).

BTW i read a great blog today about how not to engage your upset customers via social media. So i will end with this. Seems that If broke most of these rules. Stay tuned! I have added this link to the relevant links section at the bottom of the post.

http://www.socialmediaexaminer.com/10-ways-to-deal-with-upset-customers-using-social-media/

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